brands

Revealed: The 15 carmakers in Top 100 Global Brands of 2022

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In today’s world of business that calls for dealing with VUCA(Volatility, Uncertainty, Complexity and Ambiguity) on a daily basis, it helps to be a brand with top-of-mind recall and market dominance. However, that calls for a lot of sustained effort, across multiple fronts, for companies and their management to keep the flag of success continually … Read more

Sir Jim Ratcliffe brands Man United ‘mediocre’ in bombshell interview

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Sir Jim Ratcliffe has branded Manchester United ‘mediocre’ as he doubles down on his plan to raise standards at the club. The INEOS owner became a minority shareholder of the Premier League giants earlier this year and has set about revamping numerous different areas of the club, including Old Trafford, ticket pricing and of course, … Read more