NBA Cup tickets nosedive to cheaper than price of beer and burger amid plummeting TV viewing figures

The NBA had extremely high hopes for its In-Season Tournament. The mid-season tourney was introduced for the first time last year in a bid to revitalize the regular season amid fan fatigue over the 82-game slog. 3 LeBron James and the Lakers won the inaugural NBA Cup in 2023Credit: Getty The Emirates NBA Cup, as … Read more